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title:
Mehr als nur eine Chance: Erfahrungsbericht über die neue Informations- und Bildungsarbeit (IBA) des Deutschen Entwicklungsdienstes (DED) in Uganda
author(s):
year:
2000
journal:
issue:
14-15
pages:
p.22-26
comment:
"In 1996, the German Development Service (DED) adopted a new strategy paper with the aim of promoting more active information and education work. The author Erhard Brunn was the first DED development worker to take up this new task in Uganda in 1997. He was in charge of preparing German development workers in Uganda for information and education work in Germany after their return, of supporting partner organisations in their information activities and of promoting the visibility of the DED in Uganda. In the course of his work, Erhard Brunn also placed emphasis on opening up the German media for Ugandan journalists. This included internships for Ugandan journalists with German newspapers, opportunities to publish translated and edited articles in Germany, a seminar in Kampala to brief Ugandan journalists on the conditions of the German media market and the participation of Ugandan journalists at a conference of independent African media in April in Hamburg. After the initial problems of winning the trust of his Ugandan colleagues, Brunn met with "surprising acceptance", which he attributes to his personal commitment and his efforts to manifest respect for the partners and for Uganda as a whole. The DED is planning to continue its information and education work in Uganda and to implement similar programmes in Brazil, Ecuador and South Africa." (abstract)
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